About BRC


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At BullRiderCoach.com, Wiley Petersen provides instructional and training services to bull riders from beginners to advanced skill levels. We help teach the fundamentals of bull riding, training, sports psychology, fitness, and business principles through the following types of services:

Bull Riding Clinics: Clinics for beginners, intermediate, and advanced bull riders where students will be taught everything they need to know in relation to their skill level.

Financial Advice: Basic financial advice to help you make the most of your bull riding career.

Fitness Training: Warm-ups, exercises, and stretches.

Analyze Rides: Watch videos of our students’ and other professional rides to see what they are doing right and wrong. Also, check our YouTube Channel.

Training Drills: Teach our students correct training drills to do in preparation for competitions.

Media Training: Teach our students how to talk to the media, give interviews, and speak competently.

Sponsorship Acquisition: How to put a proposal together, find sponsors, and represent sponsors. We will also represent select riders as sports agents.

Visualization: We encourage everyone to practice visualizing their goals and success.

Goal Setting: Teach how to set goals and how to achieve goals in rodeo and in life.

Literature: Books, workbooks, and magazines pertaining to excelling in the sport of rodeo and life in general.

Media: Audiobooks, music, and podcasts to reinforce what we are teaching.

Business Management: Teach our students how to enter for events, travel, and budget. We will also provide management services to select riders.

Equipment: Teach our bull riding students about proper and necessary equipment.

Inspirational: Provide spiritual and inspirational resources to encourage positive choices and a fulfilling life.

Motivational Speaking: Speak at events, conferences, seminars, and schools with a motivational message from the perspective of a successful rodeo athlete.

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  • Imagine being able to go step-by-step with Wiley as he teaches you the secrets he used to become a professional bull rider. He covers topics including mindset, fitness, technique, and practice strategies. This course is made for everyone, from the curious to the experienced.

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